Send me your URL. I'll record a 5-minute Loom showing exactly what's stopping the site from converting — positioning, messaging, hierarchy, and the friction in between. No sales pitch attached.
Five minutes of strategic feedback from someone who has spent twenty years figuring out what actually moves the needle for businesses like yours.
A 5-minute Loom video, recorded personally — not by a junior, not from a script.
Positioning, messaging, hierarchy, and what's actually stopping the page from converting.
What to change, in what order, and why. Not "make the fonts bigger."
Submit today, get your Loom back within two working days.
Does the site make a claim — or just exist? If a stranger landed here, would they know why you're worth choosing?
Could a ten-second visitor describe what you do and why it matters? If not, the rest of the site is doing extra work for nothing.
Where's the friction between landing, understanding, and acting? Every step that isn't pulling its weight is costing enquiries.
Does it sound like every other site in your category — or undeniably yours? Sounding generic is the most expensive mistake a site can make.
Drop your link and any context in the form below. Takes about thirty seconds.
I review the site and walk through what's working, what isn't, and what to do about it.
Hits your inbox within two working days. Watch it whenever, share it with whoever.
Twenty years across web, copy, and business strategy. I review for what actually changes outcomes for ambitious businesses — not what looks pretty in a Dribbble shot.
Quick answers to the things people usually ask before submitting.
Yes — no catch. I record a handful each week because they regularly turn into projects later, but you're under zero obligation.
Then you'll get a short Loom telling you that. Most "fine" sites still leave money on the table around positioning and conversion — and I'll point out where.
No. There's no follow-up sales sequence. If we end up working together, great. If not, you've still got a free strategic review.
Direct. Not rude — but not coddled either. If I think your headline is killing you, I'll say so.
This isn't the right offer for you yet. Get something live first, then send it through. Or start a project with us if you'd like a site built from scratch.
Within 48 hours of submitting your URL — often faster.
Drop your URL and I'll record a personal Loom within 48 hours. No automated sequence, no pitch deck — just honest, strategic feedback.